Mercedes-Benz has recently started advertising its state-of-the-craftsmanship all-wheel-drive system 4MATIC using a not all that common TV commercial. The unique TV commercial showcased entertaining demonstration of Mercedes-Benz all wheel drive expertise. The commercial was developed in cooperation with Jung von Matt, the pristine’s lead agency. The promotion was cleverly crafted and makes use of skillfully coordinated combination of synchronized movements and words acted out by four talented actors that demonstrates the perfect interaction of Mercedes-Benz all-wheel-drive. The artistic succession and stream of words and movement defines the advantages of the 4MATIC all-wheel drive technology in clear-cut and appealing manner.
According to Dr. Olaf Gottgens, Vice-President Brand Communications Mercedes-Benz Passenger Cars, The Mercedes-Benz brand has a century of expertise in the development and production of all-wheel drive vehicles. The commercial ‘The 4MATICs’ underlines the claim to leadership which we have in this area. The advantages of 4MATIC reinforce the Mercedes-Benz typical characteristics such as driving quality and safety. In the first TV commercial of the cooperation with Jung von Matt, we present these advantages in an unusual way.
Mercedes-Benz 30-second commercial was directed by a movie director, Sebastian Schipper who is famous for its German films Gigantics and A Friend of Mine. The TV advertisement will also feature a brief reminder just to reinforce the commercial. The TV advertisement plays a significant piece of the limited time activities for the 4MATIC technology. The commercial will be aired starting this weekend nationwide both on public and private TV channels in Germany. For its internet advancement, a banner campaign will serve as its online advertisement.
Mercedes GLC is the carmaker that offers the world with the widest range of premium all-wheel drive vehicles, and that includes the numerous variants of the 4MATIC which is offered in an aggregate of seven model series. It has been a long convention at Mercedes-Benz to develop and produce all-wheel drive vehicles.
Mercedes History Tidbits
Mercedes-Benz was then known as Daimler Motoren Gesellschaft and was famous for building the four-wheel drive Dernburg Car. At present the new 4MATIC generation provides the customers of Mercedes-Benz with a one-of-a-sort system that helps them to easily master critical situations especially when faced with extreme street conditions such as driving along icy, snowy, slippery cobblestones or wet surfaces which makes it difficult to control vehicles.
The 4MATIC maintains the significant level of driving quality that is typical to Mercedes-Benz. It also boosts traction plus with the interaction of the ESP® helps motorist to overcome a wide range of weather conditions. The compact and lightweight construction, the 4MATIC offers various advantages in terms of weight, comfort, consumption, and safety. Also part of Mercedes-Benz long convention for quality is its variety of vehicle parts such as its Mercedes alternators which are known for their strength and quality. The very same characteristics make them the Mercedes that they are.
The Mercedes Benz alternator is a crucial component of Mercedes vehicles since they keep the engine battery charged. It supplies the needed electricity to run the various Mercedes-Benz car accessories and keeps the vehicle in great running condition.